About Anne-Marie Jobin
Starting in 2004, Anne-Marie Jobin has surrounded herself with a dynamic team of collaborators. Their talents and expertise have contributed to the vitality of the Training Centre, and to expanding the Creative Journal network, particularly in Quebec and French-speaking parts of Europe.
Anne-Marie Jobin
The founder
Anne-Marie Jobin has spent decades exploring writing and self-awareness. She first trained as a social worker and worked 10 years in that field. After completing her studies in art therapy, she realised how much her journaling practice was enriched by what she had learned, especially the use of free artistic expression. As a result, she developed a method called the New Creative Journal with the objective of connecting to self using creative exploration.
In 2004, Anne-Marie established her Centre for the New Creative Journal. She continued her studies by learning a wide variety of approaches, principally in the United States, while simultaneously developing more course content. She is a respected author who has published 7 books in French which have sold over 85,000 copies. In 2022, she published her first book in English, The New Creative Journal: Connect with Yourself Through Art and Writing.

The Training Centre
Since publishing her first book on Creative Journaling in 2002, Anne-Marie received an increasing number of requests to teach her method to a variety of professionals who were interested in her innovative approach. In 2004, she established her Quebec Centre for the New Creative Journal. Her mission is to continue offering workshops to the public in addition to training professionals.
Starting in 2010, as the demand for training in French-speaking Europe increased, she spent more and more time there. Since then, she has regularly been invited to Europe and to the United States to discuss and teach her method. She has also taught in Mexico. As of 2016, she developed a number of online courses that have made learning her method accessible to more and more people further afield.

The Team
Many professionals have joined and enriched Anne-Marie’s team. They all offer a structured, whole-hearted, simple and good humoured approach. The following values are at the heart of their work: creativity, vitality, dynamism, professionalism, efficiency, compassion, equanimity and service.
Since 2004, thousands of people have enriched their lives with the New Creative Journal method and many professionals have integrated it into their own practices. Many people who read her books felt the need to explore the method further by taking some of the online workshops she offers, thus connecting with other like-minded people. Many of them then went on to learn how to teach her method.

I consider myself very fortunate to be at the heart of such a dynamic and involved team who share my vision of offering more vitality and self-awareness to participants in order to help them develop their creativity and pursue their passions.
Anne-Marie Jobin

Jean-François Labelle - Associate Director
Jean-François holds degrees in German studies and political science. He has diverse experience in communication, management, and video production. He oversees video production and supports the director with various tasks related to management, communications, and development.

Geneviève Ledoux - Executive Assistant
Geneviève is trained in office productivity tools and graphic design. She supports the Centre by organizing workflows and managing training programs, while also handling customer relations and registration processes.

Maxime Bélisle - Project Manager - Web / Communications / I.T.
Maxime holds a degree in film studies and advertising. His expertise spans web design and programming, video production, virtual training development, graphic design, and advertising creation. He supports the team with information technology, marketing, and other technical aspects involved in delivering their services.

Florence Bertrand - Training support (online)
Florence is an art historian and museologist who has worked at institutions including the Royal Museums of Art and History in Brussels. Certified in the New Creative Journal™ method (2019), she enjoys combining her passions for art and journaling, using artworks as gateways to inner exploration. Now a permanent member of the team, she leads select advanced courses and develops new training content.

Hélène Brunet - Instructor
Hélène, BA Honours in English Literature and Creative Writing, is certified in the New Creative Journal method™ (2021) and by the Therapeutic Writing Institute. She offers workshops in Montreal and contributes to the development of English-language activities at the Training Centre. She also serves as a co-instructor for the New Creative Journal certification program.

Julia Olivier - Instructor
Julia Olivier holds a Bachelor's in Art Education (1986) and a Master's in Art Therapy (1992) from Concordia University. She works as an art therapist and psychotherapist in private practice and has directed Expression LaSalle, a community mental health centre specializing in creative arts therapies, since 1994. Julia is a professional member of the AATQ and a Registered Art Therapist (A.T.R.) with the American Art Therapy Credentials Board. She also holds a psychotherapy permit from the Ordre des psychologues du Québec. In 2024, she became a Certified Facilitator of the New Creative Journal method™ and now serves as a co-instructor in its certification program.